Water Heaters

Bradford White Water Heaters introduces streamlined product label designed to elevate brand awareness and reinforce message of support for pro contractors and distributors

Bradford White Water Heaters, an industry-leading manufacturer of water heaters, boilers and storage tanks, introduces a new primary branding label for the company’s range of storage tanks and tank-style water heaters.

“The new label clearly and consistently communicates the Bradford White Water Heaters brand with customers and elevates brand awareness with end users,” said Neal Heyman, director of marketing for Bradford White Water Heaters. “Our previous labels had been developed at different times and for a variety of applications, and as a result did not offer a consistent presentation of our brand. Now, we’re confident that our label effectively highlights the Bradford White brand and reinforces the message of our commitment to professional installation.”

The new label will be featured across Bradford White Water Heater products as well as all Bradford White technical documents and marketing collateral, including the Bradford White Water Heaters website. 

For more information about Bradford White Water Heaters, visit  https://www.bradfordwhite.com.

Leading U.S.-based manufacturer of boilers and water heaters, celebrating its 75^th anniversary in 2023, showcases reliable, innovative products at energy and comfort industry event in Atlantic City May 21-24

Laars® Heating Systems, a leading U.S. designer and manufacturer of boilers, water heaters, and pool heaters celebrating its 75^th anniversary in 2023, will showcase its high-performing and efficient products at the Eastern Energy Expo in Atlantic City, New Jersey, May 21-24.

“As the premier event for the energy and comfort industries, the Eastern Energy Expo is a great opportunity for heating and HVAC professionals to experience the reliable and high-quality products Laars has been known for since 1948,” said Chuck O’Donnell, director of marketing for Laars Heating Systems. “We are driven by a commitment to our customers and continue to deliver solutions that help them thrive and succeed as our industry evolves.”

Representatives from Laars will be available at Booth #825 during the Eastern Energy Expo with hands-on demonstrations of the following products:

• Laars® FT Series Floor Combi Boiler featuring a built-in low loss header for an easy install, and industry-best DHW delivery from a combi floor boiler.
• Laars® FT Series Wall Combi Boiler with built-in mini-indirect tank technology providing up to one gallon of stored hot water on standby.
• Laars® LT Series Tankless Water Heater, ideal for residential or light commercial applications with a high temp output setting (180 degrees) and the ability to cascade up to 16 units.

The Eastern Energy Expo brings together wholesale and retail liquid fuel marketers, motor fuel distributors, diesel and biodiesel distributors, propane marketers and HVAC service professionals to experience informative business presentations, technical education programs, a two-day trade show and memorable networking opportunities.

For more information about Laars Heating Systems, visit http://www.laars.com.

For more information about Bradford White Corporation, visit https://www.bradfordwhitecorporation.com.

Leading U.S.-based manufacturer of water heaters and boilers offers contractors specially discounted access to the powerful messaging platform that is modernizing how business gets done

Bradford White Water Heaters, an industry-leading manufacturer of water heaters, boilers and storage tanks, announces a new partnership with the powerful messaging platform Podium that helps contractors grow their business through better communication with their customers.

With premium access to Podium’s suite of messaging tools, Bradford White contractors can text customers to gather online reviews, connect with leads and send promotional campaigns, all from a single easily accessible inbox.

“At Bradford White, we do everything we can to help our contractors be more successful,” said Carl Pinto, Jr., senior director of marketing communications for Bradford White. “Podium makes connecting with existing and prospective customers as easy as sending a text. With their customizable, intuitive tools, contractors can streamline communications and distinguish themselves from competitors who continue to rely on clunky and outdated options.”

Texting is the only marketing channel with a 98% open rate and offers customers a convenient, personal 1:1 connection that is more effective than advertising. On average, Podium users see monthly online reviews double and build lasting relationships with customers five times faster.

Podium allows contractors to send custom review requests that link customers directly to Google reviews or industry-specific websites. The Podium platform also routes leads from all channels into a single easy to use inbox, increasing efficiency and conversion rates.

Bradford White For the Pro® contractors are eligible for an exclusive Podium discount.

For more information about Podium for Bradford White contractors, visit https://www.podium.com/bradford-white/.

For more information about Bradford White Water Heaters, visit https://www.bradfordwhite.com.

Top manufacturer in water heating and storage earns fourth consecutive honor as a leader in energy efficiency  

Bradford White Corporation, an industry-leading American manufacturer of residential, commercial, and industrial water heating and storage products, is proud to announce that it has received the 2023 ENERGY STAR® Partner of the Year Award for Sustained Excellence from the U.S. Environmental Protection Agency and the U.S. Department of Energy.

“ENERGY STAR is a vital supporter of our industry’s efforts to help commercial and residential consumers throughout North America make a meaningful difference in their communities while enjoying the benefits of efficient, high-performing products,” said Carl Pinto, Jr., senior director of marketing communications for Bradford White. “We’re proud to be honored as an ENERGY STAR Partner of the Year for the fourth consecutive year. This recognition reflects our commitment to energy efficiency and continuing efforts to educate professionals and invest in disadvantaged communities.

“As we accelerate historic efforts to address climate change, public-private partnerships will be essential to realizing the scale of our ambition,” said EPA Administrator Michael S. Regan. “I applaud this year’s ENERGY STAR award winners for working with EPA to deliver a clean energy future that saves American consumers and businesses money and creates jobs.”

Each year, the ENERGY STAR program honors a select group of businesses and organizations that have made outstanding contributions in the transition to a clean energy economy. ENERGY STAR award winners lead their industries in the production, sale, and adoption of energy-efficient products, homes, buildings, services, and strategies. These efforts are essential to fighting the climate crisis, protecting public health, and creating a clean energy future for everyone.

Winners are selected from a network of thousands of ENERGY STAR partners. For a complete list of 2023 winners and more information about ENERGY STAR’s awards program, visit energystar.gov/awardwinners.